Rebranding 2026

It has been almost 20 years since the last time we redesigned our logo, and now it is time for us to modernize our brand image.

We are now proud to present our 2026 rebranding, that aims to a new brand image that can combine traditional knowledge with a modern approach, maintaining respect for our origins yet with an innovative perspective.

Our new logo is the result of a balance between innovation, tradition and contemporaneity. The new graphic image gives a contemporary twist to the figure of Saint Eurosia, depicting her in a simple yet meaningful way. The shape of the shield recalls the design of the previous logo and includes three symbolic features: the vine leaf, the cross, and the crown, reminiscent of the traditional image of the Saint. 

Also, our labels have been totally renewed. The new label takes origin from two overlapped semi-circles, creating a contemporary and dynamic shape. The texture reminds of the contour lines of our hills, as a tribute to our territory of origin, with a design choice that breaks the classic symmetry to speak a more modern and distinctive language.